What I do

Architect For Scale

Event-driven microservices on GCP (GKE, Pub/Sub, Cloud SQL, BigQuery). Multi-region resiliency, SLOs, IaC, and cost control. Platforms scaled from $40M → $400M+ revenue; 5k+ TPS auctions.

Commerce Media & AdTech

Product listing and display auctions, on-site and off-site. Self-serve advertiser portal delivery. Measurement pipelines and data products for spend, pacing, and lift.

Lead & Mentor

Technical leadership across 6+ teams and 50+ engineers. Long-horizon mentorship for managers and senior ICs. Org design, hiring loops, and standards.

Align Tech & Business

Executive partnership, roadmapping, and risk burn-down. Outcome definitions, trade-off decisions, and staged delivery for critical bets.

Data & Platforms

Streaming and batch pipelines, warehouse marts, and APIs. Observability, incident response, and migration programs that reduce toil and latency.

Build-Buy-Partner Strategy

Vendor strategy, capability mapping, and M&A diligence. Negotiated $7M+ in contracts; internalized key execution systems when it created leverage.

Recent work

The Home Depot — Sr. Engineer to Sr. Principal Engineer (2012–Present) · Atlanta, GA/Remote

Held progressively senior roles supporting $5B+ e-commerce, $1B marketing tech, and $400M+ retail media initiatives. Led architecture, strategy, and cross-functional engineering leadership across distributed, cloud-native platforms.

  • Directed cloud architecture and engineering strategy, overseeing platform evolution and scaling initiatives that supported revenue growth from $40M to over $400M.
  • Partnered strategically with senior product and marketing leaders to align technology roadmaps with critical business outcomes, ensuring technical solutions directly supported revenue generation and market expansion.
  • Provided over 5 years of dedicated mentorship to engineering managers and senior Individual Contributors (ICs), fostering talent development and leading multiple successful team reorganizations to optimize performance and collaboration.
  • Set comprehensive technical direction across 6+ engineering teams, encompassing over 50 engineers, with a strong emphasis on resilient event-driven design and scalable microservices architectures.
  • Successfully negotiated over $7M in contracts for essential SaaS tools, advanced data platforms, and strategic vendor partnerships, optimizing technology spend and capabilities.

Articles

The Pendulum Swings

Artistic value has always been about narrative, not just the object itself. The current AI art anxiety follows a predictable historical rhythm.

About me

Profile

  • MBTI: ENTJ-T
  • Top CliftonStrengths: Learner, Intellection, Responsibility, Adaptability, Communication
  • Hogwarts House: Slytherin
  • Favored class: Cleric

Favorite quotes

  • “There is nothing so terrible as doing efficiently that which shouldn’t be done at all.” — Peter Drucker
  • “There comes a point where we need to stop just pulling people out of the river. We need to go upstream and find out why they’re falling in.” — Desmond Tutu

Perspective

I value outcome-driven strategy, resilient systems, and practical innovation with mentorship and community-building at the core. I believe in transforming people, processes, and technology in that order because that is how you make meaningful changs.